Hotel Rosso 23

4.0 star property
Hotel with free breakfast, steps from Piazza di Santa Maria Novella

Photo gallery for Hotel Rosso 23

Front of property
Minibar, in-room safe, desk, free WiFi
Free daily continental breakfast
Hallway
Lobby

Reviews

8.8 out of 10
Excellent

Popular amenities

  • Pet-friendly
  • Free Wi-Fi
  • Air-conditioning
  • Parking available
  • Bar

Explore the area

View map
Piazza Santa Maria Novella 21, Florence, FI, 50123
  • Place, Piazza di Santa Maria Novella
    ‪1 min walk‬
  • Place, Basilica of Santa Maria Novella
    ‪2 min walk‬
  • Place, Cathedral of Santa Maria del Fiore
    ‪6 min walk‬
  • Airport, Florence (FLR-Peretola)
    ‪13 min drive‬

Room options

Superior Double or Twin Room, City View

9.2 out of 10
Wonderful
(20 reviews)

Highlights

Fireplace
Air conditioning
TV
Private bathroom
Hairdryer
Minibar
Electric kettle
Satellite channels
  • 22 sq m
  • City view
  • Sleeps 2
  • 1 Double Bed OR 2 Single Beds

Classic Double or Twin Room, 1 Bedroom

9.0 out of 10
Wonderful
(26 reviews)

Highlights

Air conditioning
TV
Separate bedroom
Private bathroom
Hairdryer
Minibar
Electric kettle
Satellite channels
  • 18 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed OR 2 Single Beds

Single Room

8.6 out of 10
Excellent
(22 reviews)

Highlights

Air conditioning
TV
Private bathroom
Hairdryer
Minibar
Electric kettle
Satellite channels
Desk
  • 13 sq m
  • Sleeps 1
  • 1 Single Bed

Triple Room

9.0 out of 10
Wonderful
(2 reviews)

Highlights

Air conditioning
TV
Private bathroom
Hairdryer
Minibar
Electric kettle
Satellite channels
Desk
  • 25 sq m
  • Sleeps 3
  • 1 Double Bed and 1 Single Bed OR 1 Single Bed

Economy Double Room

8.4 out of 10
Very good
(5 reviews)

Highlights

Air conditioning
TV
Private bathroom
Hairdryer
Minibar
Electric kettle
Satellite channels
Desk
  • 13 sq m
  • Sleeps 2
  • 1 Large Single Bed

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About the area

Florence

Hotel Rosso 23 puts you in the heart of Florence, steps from Piazza di Santa Maria Novella and within a 10-minute stroll of Cathedral of Santa Maria del Fiore. Highlights at this hotel include free continental breakfast and a bar/lounge. .This pet-friendly hotel offers free WiFi in public areas, a 24-hour front desk and tour/ticket assistance. Added amenities include a snack bar/deli, multilingual staff and luggage storage. Each morning free breakfast is served. There's also the convenience of self parking. .Attractions within a 10-minute walk of this 4-property class Historic Centre of Florence hotel include Piazza del Duomo and Ponte Vecchio.

What's nearby

  • Piazza di Santa Maria Novella - 1 min walk - 0.0 km
  • Basilica of Santa Maria Novella - 2 min walk - 0.2 km
  • Via de' Tornabuoni - 2 min walk - 0.2 km
  • Cathedral of Santa Maria del Fiore - 6 min walk - 0.6 km
  • Ponte Vecchio - 8 min walk - 0.7 km

Getting around

  • Unità Tram Stop - 2 min walk
  • Florence (ZMS-Santa Maria Novella Train Station) - 4 min walk
  • Peretola Airport (FLR) - 21 min drive

Restaurants

  • ‪giaogiao stazione firenze - ‬2 min walk
  • ‪Trattoria La Madia - ‬2 min walk
  • ‪Shake Cafe - ‬1 min walk
  • ‪The Fiddler's Elbow - Irish Pub - ‬1 min walk
  • ‪Banki Ramen - ‬1 min walk

About this property

Hotel Rosso 23

Hotel with free breakfast, steps from Piazza di Santa Maria Novella
There's a snack bar/deli on site. You can enjoy a drink at the bar/lounge. Free breakfast is served daily. WiFi is free in public spaces.

Multilingual staff, tour/ticket assistance, and a lift are also featured at Hotel Rosso 23. Parking is available for a fee.

This 4-star Florence hotel is smoke free.

  • 42 guestrooms or units
  • 4 levels
  • Continental breakfast (free)
  • Deli
  • Front desk (24 hours)
  • Staff members are multilingual
  • Storage area for luggage
  • Tour and ticket information
  • Lift
  • No smoking on site
  • Bar or lounge
Hotel Rosso 23 offers 42 accommodations with minibars and a safe. Televisions come with satellite channels. Bathrooms include a shower, slippers and hairdryers.

Guests can surf the web using complimentary wireless Internet access. Business-friendly amenities include desks and telephones. Housekeeping is provided on a daily basis.

Similar properties

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • Parking on site (EUR 48 per day)
  • Limited on-site self parking

Food and drink

  • Free continental breakfast available daily 7:00 AM to 10:30 AM
  • A bar/lounge
  • Snack bar/deli

Family friendly

  • Snack bar/deli

Conveniences

  • 24-hour front desk
  • Luggage storage

Guest services

  • Housekeeping (daily)
  • Multilingual staff
  • Tour and ticket assistance

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Lift
  • Wheelchair accessible (may have limitations)

More

  • 4 floors
  • At least 80% lighting from LEDs
  • Comprehensive food waste policy
  • Comprehensive recycling policy
  • Double-glazed windows
  • Local culture and ecosystem education
  • Locally-owned and organised tours and activities
  • Smoke-free property
  • Vegetarian dining options

Room amenities

Bedroom

  • Bedsheets provided

Bathroom

  • Hair dryer
  • Private bathroom
  • Shower
  • Slippers
  • Towels provided

Entertainment

  • TV with satellite channels

Food and drink

  • Electric kettle
  • Minibar
  • Room service

More

  • Air conditioning (climate-controlled)
  • Desk
  • LED lighting
  • Phone
  • Safe
  • Water-efficient showers
  • Water-efficient toilets

Policies

Check-in

Check-in start time: 2 PM; check-in end time: midnight
Minimum check-in age - 18

Check-out

Check-out before noon
Contactless check-out

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • Pets are welcome and stay free

Children and extra beds

  • Children are welcome.
  • Rollaway/extra beds are not available.
  • Cots (infant beds) are not available.

Payment types

Important information

Fees

Guests will be asked to pay the following charges at the property:

  • A tax is imposed by the city: EUR 7.00 per person, per night, up to 7 nights. This tax does not apply to children under 12 years of age.

We've listed all charges provided to us by the property.

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Self-parking fee: EUR 48 per day

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards and cash
Please note that cultural norms and guest policies may differ by country and by property; the policies listed are provided by the property
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business or profession. This property accepts Visa, Mastercard, American Express, Discover, Diners Club, JCB International, Eurocard, debit cards and cash.

Property Registration Number IT048017A1G83N62FF

We should mention

  • All guests (including children) need to be present at check-in to show their government-issued photo ID or passport.
  • On-site cash transactions can't exceed EUR 5000, due to national regulations. For more details, please contact the property using information in the booking confirmation.

National rating

This property has received its official star rating from the local rating authority.

Property is also known as

23 Hotel
Hotel 23
Hotel Rosso
Hotel Rosso 23
Hotel Rosso 23 Florence
Rosso 23
Rosso 23 Florence
Hotel Rosso 23 Hotel
Hotel Rosso 23 Florence
Hotel Rosso 23 Hotel Florence

Frequently asked questions

What is the cancellation policy at Hotel Rosso 23?

Hotel Rosso 23 offers free cancellation on select room rates. Check out the cancellation policy for more info.

Is parking available at Hotel Rosso 23?

Yep, Hotel Rosso 23 has a self car park for EUR 48 per day. A self car park is also available, for a fee.

Does Hotel Rosso 23 serve breakfast?

Yep, our travelers speak well of the free continental breakfast here! Available daily from 7:00 AM to 10:30 AM, this is the perfect place to fuel up for a big day of adventure.

Is there a free airport shuttle available at Hotel Rosso 23?

No, Hotel Rosso 23 does not offer an airport shuttle service.

What time are check-in & check-out at Hotel Rosso 23?

Check-in begins at 2 PM. Check-out time is noon.

Hotel Rosso 23 Reviews

Reviews

8.8

Excellent

Rating 10 - Excellent. 550 out of 1001 reviews
Rating 8 - Good. 313 out of 1001 reviews
Rating 6 - Okay. 103 out of 1001 reviews
Rating 4 - Poor. 22 out of 1001 reviews
Rating 2 - Terrible. 13 out of 1001 reviews

9.2/10

Cleanliness

9.0/10

Staff & service

9.0/10

Amenities

8.8/10

Property conditions & facilities

9.2/10

Eco-friendliness

Reviews

6/10 Okay

Sergey

Travelled with family
Liked: Cleanliness, staff & service, amenities
Shower cabinet is very small. I had to wash my feet in the bide
Stayed 4 nights in Sep 2025

8/10 Good

Emma

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great location, near restaurants, squares, train station and duomo Downsides were how to find as the outside name is hotel garrabadi and not hotel Rosso 23 so spent time walking up and down looking for it. Breakfast was limited and difficult to love around and in crampt space
Stayed 2 nights in Sep 2025

10/10 Excellent

Brian

Travelled with group
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Excellent location. 5 minute walk from Santa Maria Novella train station. And within fast walk time to Medici Chapels, central market, accademia, Uffizi, and Ponte Vecchio. Quiet hotel. Well appointed room. Small bathroom especially shower. Service was great.
Stayed 1 night in Sep 2025

10/10 Excellent

Vanessa

Travelled with partner, Travelled with group
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful hotel with great location. Staff were very kind and accommodating! Room was clean and comfortable, our only complaint was that the lighting was poor (only a few lamps in the bedroom area). The included breakfast was INCREDIBLE! Huge selection and the staff were very friendly. Would definitely stay here again!
Stayed 2 nights in Sep 2025

10/10 Excellent

Arleana

Perfect hotel
Stayed 3 nights in Aug 2025

10/10 Excellent

Rocio

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Awesome hotel!!!!! Strongly recommend!
Stayed 3 nights in Aug 2025

8/10 Good

Peter, Mississauga

Travelled with family
Liked: Staff & service, amenities, property conditions & facilities
Cleaning standards are poor
Stayed 2 nights in Aug 2025

10/10 Excellent

Francesca M

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I had a great stay at Hotel 23 Rosso. The location is great and safe while still being close to the train station. The staff was very welcoming and helpful. I had a travel issue with trains and they were very eager to help me figure out alternatives! - much appreciated
Stayed 3 nights in Aug 2025

10/10 Excellent

Rodney

Stayed 2 nights in Aug 2025

10/10 Excellent

gordon H

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Lose to restaurants, shopping, Train Stattion
Stayed 3 nights in Aug 2025

10/10 Excellent

Mariane

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 4 nights in Aug 2025

6/10 Okay

Suk Yin

Travelled with family
Liked: Staff & service
The lobby is grand, but the room setup is just average. The bathroom, in particular, is extremely small and does not live up to a 4-star standard.
Stayed 2 nights in Aug 2025

4/10 Poor

Melissa

Travelled with partner
Liked: Cleanliness
Disliked: Property conditions & facilities
The noise from upstairs coming through the floor is terrible. Sounded like baby elephants dancing in the room above us. One of the tiniest showers I have ever seen with a huge bench in the bathroom. With an internal window all the noise from the downstairs kitchen travels upstairs so u will likely be woken from around 6am. Couldn’t work out why our socks and slippers were going yellow till we realised some sort of yellow liquid was leaking through the light in the bathroom ceiling. Disgusting trying not to imagine what this could be… staff told us they only work there and to email manager. Good location and breakfast but would not stay here again or recommend it to others
Stayed 3 nights in Aug 2025

10/10 Excellent

Christine

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I had a wonderful stay at Hotel Rosso 23. The property is very clean, professional, and has an upscale feel. My room was a bit small, but still comfortable and well-maintained, with fresh towels and linens provided daily. The complimentary breakfast each morning was a great touch, and the staff went above and beyond -helping me with my suitcase to the elevator upon arrival and arranging a taxi transfer to the airport when I checked out. The location is fantastic, within easy walking distance to many attractions, shops, and restaurants. Overall, an excellent choice for a Florence stay!
Stayed 3 nights in Aug 2025

8/10 Good

Bharat

Travelled with partner
Liked: Cleanliness, staff & service, amenities
Only issue was the shower space was very less and the rooms were not insulated at all. i could hear phone alarm in the next room. But other than that it was an amazing stay. Service and breakfast was impressive.
Stayed 2 nights in Aug 2025

10/10 Excellent

Kerstin

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Great stay!

Was worried about staying so close to train station but it was great. Short 5 minute walk from station. Hotel is located in Piazza di Santa Maria Novella. Plenty of food options and recommendations. Staff extremely pleasant, friendly and helpful. Bed and pillows were comfy, a/c cold, elevator slow but works! House keeping left candy everyday which made my daughter so happy! Safe, quiet area. Would recommend!
Stayed 4 nights in Jul 2025

6/10 Okay

Johnny Badilla, Wroclaw

Travelled with partner
Liked: Staff & service
Overall, the hotel is in a good location, with everything quite close by. However, the hotel itself is not in great condition, especially the rooms — it’s a bit old and doesn’t seem to be well-maintained. It looks like some parts of the hotel have been renovated, but not the rooms. Housekeeping service is only available in the mornings — otherwise, the room won’t be cleaned. Breakfast offers several options to choose from, but it’s not a buffet. Every day it’s the same. The breakfast staff is very friendly and kind. Check-out is at noon with no option to extend it.
Lobby
Stayed 9 nights in Jul 2025

8/10 Good

Graciela

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Jul 2025

10/10 Excellent

Darren

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The Hotel Rosso 23 is our “go to” hotel in Florence. We always try to stay here and always enjoy our stay. It’s a stunning property which is a fusion of 2 original palazzos, sharing the property with the hotel Garibaldi Blu! The hotel has stunning features including an awesome sweeping staircase and an original 14th century fresco on the 1st floor. The breakfast is fabulous with so much choice. All staff are attentive and friendly and multilingual! Also a great central location!
Awesome staircase
View from our 3rd floor room!
Stayed 3 nights in Jul 2025

10/10 Excellent

Annalyn

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Hotel is located in very convenient location, walking distance from train station, staff very pleasant, nice breakfast buffet, clean room with a/c, hot water in shower has good water pressure, a/v hair drier, hotel has 3 elevators….
Stayed 1 night in Jul 2025

10/10 Excellent

Tingting

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great place to stay. Easy to walk to the center of Florence, the train station.
Stayed 1 night in Jul 2025

10/10 Excellent

Maria

Stayed 1 night in Jul 2025

10/10 Excellent

Christopher

Liked: Cleanliness, property conditions & facilities, room comfort
Stayed 1 night in Jul 2025

8/10 Good

Ryan

Liked: Cleanliness, property conditions & facilities, room comfort
Stayed 1 night in Jul 2025

8/10 Good

Jatinder

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Great location

The hotel is at a great location but the breakfast was a little limited
Stayed 1 night in Jun 2025