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Sure Hotel by Best Western Center

Property class: 3.5

Photo gallery for Sure Hotel by Best Western Center

A hotel with a prominent sign reading "CENTER HOTEL".
A reception desk with a modern design, a receptionist, and a fire extinguisher on the wall.
A modern conference room with black leather chairs, round tables, and a wooden floor. There are large windows on one side, a door, and a wall with colorful artwork.
A modern indoor seating area with glass doors leading to an outdoor patio.
A restaurant with a nautical theme, featuring a sailboat model, dark seating, and a tiled floor.

Reviews

7.8 out of 10
Good

Popular amenities

  • Pet-friendly
  • Laundry room
  • 24/7 front desk
The current price is NZ$139
includes taxes & fees
29 Nov - 30 Nov

Explore the area

View map
Stora Badhusgatan 28, Gothenburg, 411 21
  • Place, Kungsgatan
    ‪1 min walk‬
  • Place, Fish Market
    ‪4 min walk‬
  • Place, Nordstan Shopping Center
    ‪11 min walk‬
  • Airport, Gothenburg (GOT-Landvetter)
    ‪23 min drive‬

Room options

View all photos for Standard Room, 1 Single Bed, Non Smoking

A hotel room with a bed, a desk, a chair, a radiator, a window with curtains, and a wall-mounted phone.

Standard Room, 1 Single Bed, Non Smoking

8.4 out of 10
Very good
(68 reviews)
  • 15 sq m
  • 1 bedroom
  • Sleeps 1
  • 1 Single Bed
  • Free wired internet

View all photos for Standard Room, 2 Single Beds, Non Smoking

A twin room with two single beds, a table, a chair, a TV, and a window with curtains.

Standard Room, 2 Single Beds, Non Smoking

8.0 out of 10
Very good
(14 reviews)
  • 20 sq m
  • 1 bedroom
  • Sleeps 2
  • 2 Single Beds
  • Free wired internet

View all photos for Standard Room, 1 Double Bed, Non Smoking

A hotel room with a bed, desk, chair, and a painting on the wall.

Standard Room, 1 Double Bed, Non Smoking

7.4 out of 10
Good
(35 reviews)
  • 20 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed

View all photos for Family Room, 2 Single Beds, Non Smoking (with Sofabed)

A hotel room with two beds, a sofa, a wooden floor, a window with curtains, and a wall-mounted TV.

Family Room, 2 Single Beds, Non Smoking (with Sofabed)

7.4 out of 10
Good
(26 reviews)
  • 25 sq m
  • 1 bedroom
  • Sleeps 4
  • 2 Single Beds

View all photos for Economy Room, 1 Double Bed, Non Smoking

A hotel room with a bed, a desk, a chair, a radiator, a window with curtains, and a wall-mounted phone.

Economy Room, 1 Double Bed, Non Smoking

8.0 out of 10
Very good
(25 reviews)
  • 15 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed

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About the area

Gothenburg

Sure Hotel by Best Western Center puts you in the heart of Gothenburg, within steps of Kungsgatan and Queen Christina's Hunting Lodge. Highlights at this hotel include free buffet breakfast. .This pet-friendly hotel offers free WiFi in public areas, a 24-hour front desk and a terrace. Additionally, you'll find coffee/tea in a common area and laundry facilities. Each morning free breakfast is served. There's also the convenience of RV/bus/truck parking. .Attractions within a 10-minute drive of this 3.5-property class Gothenburg City Center hotel include Nya Ullevi Stadium and Liseberg Amusement Park.

What's nearby

  • Kungsgatan - 1 min walk - 0.2 km
  • Fish Market - 4 min walk - 0.4 km
  • Linnegatan - 6 min walk - 0.5 km
  • The Iron Square - 6 min walk - 0.5 km
  • Nordstan Shopping Center - 11 min walk - 1.0 km

Getting around

  • Stenpiren Tram Stop - 4 min walk
  • Gothenburg (XWL-Gothenburg Central Train Station) - 16 min walk
  • Gothenburg (GOT-Landvetter) - 29 min drive

Restaurants

  • ‪Restaurant 2112 - ‬7 min walk
  • ‪Schnitzelplatz Lagerhuset - ‬4 min walk
  • ‪Biljardpalatset - ‬5 min walk
  • ‪Riverton View Skybar & Restaurant - ‬2 min walk
  • ‪Mr Cake - ‬4 min walk

About this property

Sure Hotel by Best Western Center

Free breakfast is available daily. WiFi is free in public spaces. A terrace, multilingual staff, and tour/ticket assistance are also featured at Sure Hotel by Best Western Center.

This 3.5-star Gothenburg hotel is smoke free.

  • 1 building
  • 55 guestrooms or units
  • 5 levels
  • Buffet breakfast (free)
  • Coffee in lobby
  • Self-service laundry
  • Front desk (24 hours)
  • Staff members are multilingual
  • Storage area for luggage
  • Tour and ticket information
  • Terrace
  • Television in lobby
  • Lift
  • No smoking on site
Sure Hotel by Best Western Center offers 55 accommodations with a hairdryer. 32-inch flat-screen televisions come with cable channels.

Bathrooms include baths or showers. This Gothenburg hotel provides complimentary wireless Internet access. Hypo-allergenic bedding, an iron/ironing board and change of towels can be requested. Housekeeping is provided on request.

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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • Offsite parking available (SEK 350 per day)
  • Street parking available
  • RV/bus/lorry parking on site

Food and drink

  • Free buffet breakfast available daily
  • Coffee and tea in common areas

Things to do

  • Bicycle tours
  • Stereo
  • TV in common areas

Family friendly

  • In-room cot
  • Laundry facilities

Conveniences

  • 24-hour front desk
  • Laundry facilities
  • Luggage storage

Guest services

  • Change of bedsheets (on request)
  • Change of towels on request
  • Housekeeping on request
  • Multilingual staff
  • Tour and ticket assistance

Outdoors

  • On the boardwalk/promenade
  • On the waterfront
  • Terrace

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Lift
  • Stair-free path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible lounge
  • Wheelchair-accessible registration desk

More

  • 1 building
  • 5 floors
  • Comprehensive food waste policy
  • Reusable cups
  • Smoking not allowed
  • Vegan dining options
  • Vegetarian dining options
  • Waste recycling policy

Room amenities

Bedroom

  • Bedsheets provided
  • Free cot
  • Hypo-allergenic bedding

Bathroom

  • Bathtub or shower
  • Hair dryer
  • Private bathroom
  • Towels provided

Entertainment

  • 32-inch flat-screen TV with cable channels

More

  • Desk
  • Iron/ironing board on request

Policies

Check-in

Check-in start time: 3:00 PM; check-in end time: anytime
Minimum check-in age - 18

Check-out

Check-out before 11:00 AM
Contactless check-out

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • Pets: SEK 250 per pet, per stay
  • Certain rooms only, restrictions apply
  • You can request a pet-friendly room by reaching out to the property at the number on the booking confirmation
    • Service animals are exempt from fees.

Children and extra beds

  • Children are welcome.
  • Kids stay free! Up to 3 children 6 years old and younger stay free when using existing bedding.
  • Rollaway/extra beds are not available.
  • Free cots (infant beds)!

Payment types

  • American Express
  • Diners Club
  • Discover
  • JCB International
  • Mastercard
  • Visa

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Nearby parking fee: SEK 350 per day (164 ft away)
  • Pet fee: SEK 250 per pet, per stay
  • Service animals are exempt from fees

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and debit cards; cash is not accepted
Cashless transactions are available
Safety features at this property include a fire extinguisher and window guards
This property affirms that it follows the cleaning and disinfection practices of We Care Clean (Best Western)
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business or profession. This property accepts Visa, Mastercard, American Express, Discover, Diners Club, JCB International, Carte Blanche and debit cards. Cash is not accepted. For guests' safety, the property includes a fire extinguisher and window guards in all accommodation. Cashless payment methods are available for all transactions. This property affirms that it follows the cleaning and disinfection practices of We Care Clean (Best Western) guidelines.

We should mention

  • Up to 3 children aged 6 years old and younger stay free in the same room as the parent or guardian when using existing bedding.
  • Pets are welcome in certain rooms only; other restrictions apply (please see the Fees section for related charges). To make arrangements for your pet, contact the property directly at the number on your booking confirmation.

Property class

Hotelstars Union assigns an official star rating for properties in Sweden. This property is rated 3 star Superior, and is displayed on this page as 3.5 stars.

Property is also known as

Comfort City Center
Comfort City Center Gothenburg
Comfort City Center Hotel
Comfort City Hotel
Comfort Hotel Center
Comfort Hotel City
Sure Hotel Best Western Center Gothenburg
Comfort Hotel City Center Gothenburg
Hotel City Comfort
Comfort Hotel City Gothenburg
Comfort Hotel Gothenburg
Center Hotel Gothenburg
Center Gothenburg
Sure Best Western Center Gothenburg
Sure Hotel Center Gothenburg
Sure By Best Center Gothenburg
Sure Hotel by Best Western Center Hotel
Sure Hotel by Best Western Center Gothenburg
Sure Hotel by Best Western Center Hotel Gothenburg

Frequently asked questions

Are there any beaches close to Sure Hotel by Best Western Center?

The closest beach to Sure Hotel by Best Western Center is Härlanda tjärns badplats (5.9 km).

How much does it cost to stay at Sure Hotel by Best Western Center?

As of 13 Nov 2026, prices found for a 1-night stay for 2 adults at Sure Hotel by Best Western Center on 29 Nov 2026 start from NZ$139, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Is Sure Hotel by Best Western Center family-friendly?

You bet! With amenities such as laundry facilities, as well as free infant beds in the guestrooms, it's no surprise that Sure Hotel by Best Western Center is a hit with families.

Does Sure Hotel by Best Western Center serve breakfast?

Yep, complimentary buffet breakfast is available daily.

Is there a free airport shuttle available at Sure Hotel by Best Western Center?

No, Sure Hotel by Best Western Center does not offer an airport shuttle service.

What time are check-in & check-out at Sure Hotel by Best Western Center?

Check-in begins at 3:00 PM. Check-out time is 11:00 AM.

Sure Hotel by Best Western Center Reviews

Reviews

7.8

Good

Rating 10 - Excellent. 327 out of 1014 reviews
Rating 8 - Good. 342 out of 1014 reviews
Rating 6 - Okay. 221 out of 1014 reviews
Rating 4 - Poor. 75 out of 1014 reviews
Rating 2 - Terrible. 49 out of 1014 reviews

7.8/10

Cleanliness

8.4/10

Staff & service

7.2/10

Amenities

6.8/10

Property conditions & facilities

Reviews

Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Breakfast was awesome there! Only there one night but hotel was within walking distance of the central station and museums around.
Stayed 1 night in Jul 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Yosan, the reception when I checked in, was extremely helpful and offered plenty of great advice on parking, places to eat and drink.
Stayed 1 night in Jun 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very quiet hotel that is situated in a convenient location. It is a short walk to the ferry, close to bus and train stations to get around the city. Delicious morning breakfast.
Stayed 1 night in Jul 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The hotel was a great location to explore the city. The rooms were clean and spacious. The breakfast area and all day 'free' tea, coffee hot chocolate and cakes was a nice touch. I would definitely stay here again!
Stayed 1 night in May 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Pleasant hotel in a convenient location with lovely staff. The rooms were basic, but cleane and comfortable, and good value for the price paid.
Stayed 1 night in Apr 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities
Great service, very clean and comfortable rooms, fantastic breakfast
Stayed 2 nights in Nov 2025
Verified review

8/10 Good

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
.
Stayed 1 night in Aug 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I had a nice/comfortable stay.
Stayed 2 nights in Nov 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Lovely little hotel😊 Staff were lovely and so friendly, a true asset to your hotel! Free tea and coffee 24/7 is also a nice touch👌 Room was a little small but it was clean and comfortable for a good nights sleep. If I find myself back in Gothenburg I will definitely stay here again!
Stayed 2 nights in May 2026
Verified review

8/10 Good

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
No comment
Stayed 4 nights in Jul 2026
Verified review

6/10 Okay

Liked: Staff & service
.
Stayed 2 nights in Jun 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Loved available juice, tea, coffee, cookies 24/7. Location perfect. Desk staff friendly. Punch hole in wall. Shower water spreads on floor of bathroom. Fan was helpful. Windows open with crank handle. No screen. One open width. Breakfast delicious--it was the best!
Stayed 2 nights in Jul 2026
Verified review

8/10 Good

Liked: Cleanliness, staff & service, amenities
Nice hotell, quiet and close to everything. Good room, good breakfast and good price. Highly recommended. One comment: ennoying background music; must be horrible for the staff to hear that all day.
Stayed 3 nights in Feb 2026
Verified review

6/10 Okay

Great room
Stayed 1 night in Nov 2025
Verified review

8/10 Good

Liked: Amenities
Staff were extremely lovely and helpful. The breakfast was good and the availability of a variety of coffees and teas all day was a very welcome surprise. The rooms however are dated and the breakfast tables are mainly set up for couples, not families.
Stayed 2 nights in Nov 2025
Verified review

8/10 Good

Liked: Cleanliness, amenities, property conditions & facilities
Hotel was located at downtown Gotenberg, the entrance is small and I walked passed it. Breakfast is great juice, coffee, smoothie, scrambled egg, bacon & beans. Choice of bread, cold cuts, veggie etc. Walk one km you can catch the airport bus. Will stay again if I am in town. Rooms are small but adequate for one person.
Stayed 1 night in Mar 2026
Verified review

2/10 Terrible

Disliked: Staff & service, property conditions & facilities
Not worth the money
Stayed 1 night in Mar 2026
Verified review

10/10 Excellent

Liked: Cleanliness
Ok
Stayed 1 night in Jan 2026
Verified review

8/10 Good

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very central location. Close to shops, supermarkets and public transport. Staff were very friendly, accommodative and informative. Our room was very clean and spacious but there were no coffee-making facilities. WiFi was no problem. The beds were comfortable but the sofa bed wasn't. The breakfast was not as expected. It had a limited selection of bread and pastries but a massive selection of cheese and vegetables. Scrambled eggs were undercooked, the toaster could only fit two slices of bread at the same time so there was a queue, the seating area was very small, conserves were bland and the boiled eggs were fridge-cold hence they weren't fresh and might have been boiled many days in advance for staff's convenience. Also, the times were too early. The breakfast was between 06.30-09.30 on weekdays and between 07.00-10.30 on weekends. Overall it was a good stay but the breakfast was a letdown.
Stayed 7 nights in Mar 2026
Verified review

6/10 Okay

Liked: Staff & service
Disliked: Cleanliness, amenities, property conditions & facilities
Hotel is ideally located in Central Gothenburg. Near to Steinpiren Station (2 mins walk) for buses/tram access and close to the Haga District (5 mins walk). Therefore close to plenty of transport options, shops, 7/11 shops, takeaways, Independent shops, bars, restaurants and the Feskekörka Market. The hotel itself is very run down and in dire need of an deep clean and update. The room I had was a small single - the room itself was run down - dirty curtains, blood on the walls, parts of the walls with dents in. The bed was comfortable. The bathroom was clean and tidy. The downstairs breakfast area is clean/tidy but appears run down. There is lift access even if it is slow. The stairwell again needs a clean and update and noted part of the banister was broken. The staff are very friendly, helpful and avaliable around the clock. Cleaning of the room avaliable on request and done. The breakfast avaliable has a good range of European breakfast options including pastries, biscuits, meats, cheese and salad items. Extensive options for hot drinks and juices. Drinks also avaliable around the clock. Also able to purchase soft drinks from reception.
Stayed 6 nights in Apr 2026
Verified review

8/10 Good

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Bra med kaffe och nybryggt fanns hela tiden. Bra och trevlig personal.
Stayed 1 night in Aug 2026
Verified review

8/10 Good

Liked: Staff & service
Disliked: Property conditions & facilities
Gardinene på rommet hadde store flekker oppover hele gardinene, hva det var, spekulerte vi om det var blodsprut. Eller var det rent ellers men rommet bar preg av slitasje og lite variasjon ved frokosten. Ekstremt lite utvalg og ene smoothien var sur og bar preg av å ha stått for lenge ute. De små crossaintene var veldig gode. Personell var hyggelige og imøtekommende.
Stayed 1 night in Aug 2026
Verified review

6/10 Okay

Liked: Staff & service, amenities
Disliked: Property conditions & facilities
Bra läge, bra frukost, äldre inledning
Stayed 1 night in Aug 2026
Verified review

8/10 Good

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Betjeningen super og jeg fornøyd
Stayed 1 night in Aug 2026
Verified review

4/10 Poor

Liked: Staff & service
Disliked: Amenities, property conditions & facilities
Personalen var trevlig. Rummet var under all kritik. Ville bjuda min partner på en romantisk övernattning. Rummet var inte rent och motsvarade ett enklare vandrarhem. Det var inte vad man förväntar sig i den här prisklassen. Frukosten var enkel och motsvarande inte heller förväntningen. Brödet var torrt och inte dagsfärskt, äggen var inte kokta samma dag (och iskalla), vattnet tog man ut juicemaskinen vilket gjorde det grumligt och märkligt smaksatt.
Stayed 1 night in Aug 2026