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Heeton Concept Hotel - Luma Hammersmith

3.0 star property
Victorian hotel with bar/lounge, near Eventim Apollo

Photo gallery for Heeton Concept Hotel - Luma Hammersmith

Daily to-go breakfast (GBP 15 per person)
Lobby
Lobby
Shower, free toiletries, hair dryer, towels
Exterior

Reviews

8.4 out of 10
Very good

Popular amenities

  • Free Wi-Fi
  • Air-conditioning
  • Breakfast available
  • Bar
  • Laundry room
  • Housekeeping

Explore the area

View map
28-36 Glenthorne Road, London, England, W6 0LS
  • Place, Eventim Apollo
    ‪6 min walk‬
  • Place, Thames River
    ‪7 min walk‬
  • Place, Westfield London Shopping Centre
    ‪9 min drive‬
  • Airport, London (LHR-Heathrow)
    ‪38 min drive‬

Room options

View all photos for Superior Double Room (Luma)

In-room safe, blackout curtains, soundproofing, iron/ironing board

Superior Double Room (Luma)

8.6 out of 10
Excellent
(49 reviews)

Highlights

Separate sitting area
Soundproofed
Air conditioning
Heating
Kitchenette
Fridge
TV
Blackout curtains
  • 18 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Standard Double Room (Light)

Standard Double Room (Light)

Standard Double Room (Light)

8.8 out of 10
Excellent
(16 reviews)

Highlights

Soundproofed
Air conditioning
Heating
TV
Blackout curtains
Private bathroom
Hairdryer
Electric kettle
  • 13 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Deluxe Room, 1 Double Bed with Sofa bed

Deluxe Room, 1 Double Bed with Sofa bed

Deluxe Room, 1 Double Bed with Sofa bed

7.2 out of 10
Good
(7 reviews)

Highlights

Soundproofed
Air conditioning
Heating
Fridge
TV
Sofa bed
Blackout curtains
Private bathroom
  • 20 sq m
  • Sleeps 3
  • 1 Double Bed and 1 Double Sofa Bed

View all photos for Deluxe Plus Room, 1 Double Bed with Sofa Bed

In-room safe, blackout curtains, soundproofing, iron/ironing board

Deluxe Plus Room, 1 Double Bed with Sofa Bed

8.0 out of 10
Very good
(3 reviews)

Highlights

Separate sitting area
Soundproofed
Air conditioning
Heating
Fridge
TV
Blackout curtains
Private bathroom
  • 19 sq m
  • Sleeps 4
  • 1 Double Bed and 1 Double Sofa Bed

View all photos for Luma Twin Room

Luma Twin Room

Luma Twin Room

8.8 out of 10
Excellent
(13 reviews)

Highlights

Separate sitting area
Soundproofed
Air conditioning
Heating
Kitchenette
Fridge
TV
Blackout curtains
  • 18 sq m
  • Sleeps 2
  • 2 Single Beds

View all photos for Deluxe Studio

In-room safe, blackout curtains, soundproofing, iron/ironing board

Deluxe Studio

8.0 out of 10
Very good
(1 review)

Highlights

Separate sitting area
Soundproofed
Air conditioning
Heating
TV
Blackout curtains
Private bathroom
Hairdryer
  • 20 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Standard Double or Twin Room

Standard Double or Twin Room

Standard Double or Twin Room

7.0 out of 10
Good
(6 reviews)

Highlights

Soundproofed
Air conditioning
Heating
TV
Blackout curtains
Separate bedroom
Private bathroom
Hairdryer
  • 1 bedroom
  • Sleeps 4
  • 2 Double Beds

View all photos for Superior Room

Superior Room

Superior Room

Highlights

Soundproofed
Air conditioning
Heating
TV
Blackout curtains
Separate bedroom
Private bathroom
Hairdryer
  • 1 bedroom
  • Sleeps 6
  • 1 Double Bed and 2 Single Bunk Beds

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About the area

London

At Heeton Concept Hotel - Luma Hammersmith you'll be within a 30-minute stroll of Eventim Apollo and Olympia Events. Highlights at this Victorian hotel include free in-room WiFi. .For a drink, you can stop by the hotel's own lounge bar. Added amenities include free Wi-Fi in public areas, a snack bar/deli and coffee/tea in a common area. Each morning to-go breakfast is served between 6:30 AM and 10:00 AM. .With a stay at this 3-property class Hammersmith and Fulham hotel, you'll be 2.1 km (1.3 mi) from Westfield London Shopping Centre and 4.5 km (2.8 mi) from Royal Albert Hall.

What's nearby

  • Eventim Apollo - 6 min walk - 0.6 km
  • Thames River - 7 min walk - 0.6 km
  • Olympia Events - 19 min walk - 1.6 km
  • Kensington High Street - 19 min walk - 1.6 km
  • Westfield London Shopping Centre - 9 min drive - 3.3 km

Getting around

  • Kensington (Olympia) Underground Station - 3 min drive
  • Hammersmith Station - 6 min walk
  • Heathrow Airport (LHR) - 30 min drive

Restaurants

  • ‪The William Morris - ‬7 min walk
  • ‪Joe & the Juice - ‬7 min walk
  • ‪The Swan - ‬7 min walk
  • ‪Deluxe Coffeeworks - ‬10 min walk
  • ‪Belushi's - ‬7 min walk

About this property

Heeton Concept Hotel - Luma Hammersmith

Victorian hotel with bar/lounge, near Eventim Apollo
There's a snack bar/deli on site. You can enjoy a drink at the bar/lounge. WiFi is free in public spaces. Multilingual staff, tour/ticket assistance, and a garden are also featured at Heeton Concept Hotel - Luma Hammersmith.

This Victorian London hotel is smoke free.

  • 89 guestrooms or units
  • Deli
  • Breakfast available (surcharge)
  • Coffee in lobby
  • Self-service laundry
  • Front desk (24 hours)
  • Staff members are multilingual
  • Storage area for luggage
  • Tour and ticket information
  • Garden
  • Lift
  • No smoking on site
  • Water dispenser
  • Bar or lounge
Heeton Concept Hotel - Luma Hammersmith offers 89 air-conditioned accommodations with a safe and a hairdryer. Guests can surf the web using complimentary wireless Internet access. Bathrooms include a shower and complimentary toiletries. Housekeeping is offered on a daily basis and an iron/ironing board can be requested.

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includes taxes & fees
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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • No on-site parking available

Food and drink

  • Daily breakfast to-go available 6:30 AM to 10:00 AM for a fee: GBP 15 for adults and GBP 15 for children
  • A bar/lounge
  • Coffee and tea in common areas
  • Snack bar/deli

Family friendly

  • Children's games
  • Laundry facilities
  • Snack bar/deli
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Laundry facilities
  • Luggage storage
  • Water dispenser

Guest services

  • Housekeeping (daily)
  • Multilingual staff
  • Tour and ticket assistance

Outdoors

  • Garden
  • Outdoor furniture

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Lift (132 centimetre wide door)
  • Thin carpet in public areas
  • Wheelchair accessible (may have limitations)

More

  • Smoke-free property
  • Victorian architecture

Room amenities

Bedroom

  • Bedsheets provided
  • Blackout drapes

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shampoo
  • Shower
  • Soap
  • Toilet paper
  • Towels provided

Entertainment

  • TV

Food and drink

  • Electric kettle
  • Tea bags/instant coffee

More

  • Air conditioning
  • Heating
  • Iron/ironing board on request
  • Safe
  • Soundproofed rooms

Policies

Check-in

Check-in time starts at 3:00 PM
Late check-in subject to availability
Minimum check-in age - 18

Check-out

Check-out before 11 AM

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • No pets allowed

Children and extra beds

  • Children are welcome.
  • Kids stay free! Up to 3 children 1 year old and younger stay free when using existing bedding.
  • Rollaway/extra beds are not available.
  • Cots (infant beds) are not available.

Payment types

Important information

Fees

Guests will be asked to pay the following charges at the property:

  • Deposit: GBP 50.0 per stay

We've listed all charges provided to us by the property.

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for to-go breakfast: from approximately GBP 15 for adults and from GBP 15 for children

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
Safety features at this property include a fire extinguisher, a smoke detector, a security system, a first aid kit and window guards
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business or profession. No on-site parking is available. This property accepts Visa, Mastercard and American Express. Cash is not accepted. For guests' safety, the property includes a fire extinguisher, a smoke detector, a security system, a first aid kit and window guards in all accommodation.

We should mention

  • Up to 3 children aged 1 year old and younger stay free in the same room as the parent or guardian when using existing bedding.
  • This property welcomes guests of all sexual orientations and gender identities (LGBTQ+ friendly).

Property is also known as

LUMA Concept Hotel
LUMA Concept Hammersmith
Heeton Concept – Luma London
Heeton Concept Hotel – Luma Hotel
Heeton Concept Hotel – Luma London
Heeton Concept Hotel – Luma Hotel London
LUMA Concept Hotel Hammersmith
Heeton Concept Hotel Luma Hammersmith
Heeton Concept Hotel - Luma Hammersmith Hotel
Heeton Concept Hotel - Luma Hammersmith London
Heeton Concept Hotel - Luma Hammersmith Hotel London

Frequently asked questions

What is the cancellation policy at Heeton Concept Hotel - Luma Hammersmith?

Heeton Concept Hotel - Luma Hammersmith offers free cancellation on select room rates. Check out the cancellation policy for more info.

Does Heeton Concept Hotel - Luma Hammersmith serve breakfast?

You bet, to-go brekkie is served daily from 6:30 AM to 10:00 AM.

Is there a free airport shuttle available at Heeton Concept Hotel - Luma Hammersmith?

No, Heeton Concept Hotel - Luma Hammersmith does not offer an airport shuttle service.

What time are check-in & check-out at Heeton Concept Hotel - Luma Hammersmith?

Check-in begins at 3:00 PM. Check-out time is 11 AM.

Are pets allowed at Heeton Concept Hotel - Luma Hammersmith?

No, pets are not allowed.

Heeton Concept Hotel - Luma Hammersmith Reviews

Reviews

8.4

Very good

Rating 10 - Excellent. 505 out of 1000 reviews
Rating 8 - Good. 304 out of 1000 reviews
Rating 6 - Okay. 111 out of 1000 reviews
Rating 4 - Poor. 43 out of 1000 reviews
Rating 2 - Terrible. 37 out of 1000 reviews

8.6/10

Cleanliness

8.8/10

Staff & service

8.0/10

Amenities

8.4/10

Property conditions & facilities

Reviews

8/10 Good

Jocelyn, Epsom

Travelled with group
Liked: Cleanliness, amenities, property conditions & facilities
The hotel is near Hammersmith train station only 5 minutes walk. The room is spacious, staff were friendly and helpful. Would recommend…
Stayed 1 night in Nov 2025

10/10 Excellent

Kieran

Liked: Cleanliness, staff & service, amenities
Lovely hotel and great location. Lovely staff
Stayed 1 night in Nov 2025

10/10 Excellent

Lewis

Stayed 1 night in Nov 2025

10/10 Excellent

Samuel

Liked: Cleanliness, staff & service, amenities
Super clean, great location and brilliant service
Stayed 1 night in Nov 2025

4/10 Poor

Caroline

Business traveller
Disliked: Cleanliness, property conditions & facilities
Disappointing. Small, dark room with the shower cubicle in the bedroom. No dead lock on the door & very poor lighting. Fire alarm was activated and felt the staff had little idea what to do.
Stayed 1 night in Nov 2025

2/10 Terrible

Poppy

Business traveller
Disliked: Cleanliness, staff & service, property conditions & facilities, room comfort
dark room mirrors were dark... fire alarm went off from an iron? at 10pm i am am a single female staying on the ground floor on the road next to a pub in central london with NO DOUBLE LOCK?! never in my life had a been to a hotel like that. i asked to move rooms, couldn't be done. didn't sleep a wink, as felt so uncomfortable shower is in a cupboard toilet door slammed shut fridge (empty) made weird noises check in process was awful person who was checking us in was nice, but unfortunately there was a smell of BO from her that went around the hotel (aware she couldn't control this, but smell on entrance creates a feel)
Stayed 1 night in Nov 2025

10/10 Excellent

Mark

Liked: Cleanliness, staff & service, amenities
This was probably the nicest hotel we have stayed in in London. Nice big bed, a sofa, coffee maker and even a small fridge
Stayed 2 nights in Nov 2025

4/10 Poor

S A

Business traveller
Liked: Cleanliness, amenities
Disliked: Staff & service
Additional *fees* were charged at checkin on top of the prepaid rooms and damage deposit. The man on the checkin desk said the extra would be refunded right away, yet this was a lie as later on I was informed by another member of staff it has to be written up and then signed off by aanager to then be refunded in 3-5 days
Stayed 1 night in Nov 2025

10/10 Excellent

Luke

Liked: Cleanliness, staff & service, amenities
Perfect location and friendly easy check in/out
Stayed 1 night in Nov 2025

10/10 Excellent

Neil

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
We have stayed quite a few times abs as always the staff and the room were great. The check in has been changed now and to be honest it's hopeless, we were quung out the door to use the single ipad check in, it used to be so good but now you check yourself in on an ipad which is a pain, you can't see the staff as they are hidden away. A great shame and definatly has reduced our scoring of the hotel.
Stayed 3 nights in Nov 2025

10/10 Excellent

Amy

Liked: Cleanliness, staff & service, amenities
Comfortable beds, lovely staff and great location!
Stayed 1 night in Nov 2025

10/10 Excellent

Laura

Business traveller
Liked: Cleanliness, staff & service, amenities
Customer service really stands out – Brie in particular. Thank you so much for going above and beyond.
Stayed 1 night in Nov 2025

8/10 Good

Cristina

Liked: Cleanliness, amenities, property conditions & facilities
Always good ! Location , staff . Highly recommend
Stayed 1 night in Nov 2025

8/10 Good

Donald Bruce

Stayed 7 nights in Oct 2025

6/10 Okay

Abdul

Business traveller
Disliked: Staff & service
Not the best place. Wouldn’t stay again.
Stayed 1 night in Oct 2025

4/10 Poor

Tanya

Stayed 2 nights in Oct 2025

10/10 Excellent

George

Liked: Cleanliness, staff & service, property conditions & facilities
Nice clean rooms, a bit on the smaller side but they are functional and you can't go wrong really.
Stayed 1 night in Oct 2025

10/10 Excellent

Robert

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great room and hotel. We only had issue with the temp control and the front desk said they would address it
Stayed 3 nights in Oct 2025

2/10 Terrible

Hettie

Travelled with family
Disliked: Cleanliness, staff & service, amenities, property conditions & facilities
Stayed in room B17 and unfortunately had a really poor experience. Our room was right next to the staff room, and there was constant banging and loud noise throughout the night, making it impossible to sleep. The carpet was filthy, and the room itself was so dark and gloomy. It honestly felt like an afterthought — tucked away down in the basement, through a locked back door and past the staff area. When I mentioned our bad experience to a staff member, the only gesture offered was a bottle of water, which felt quite inadequate given how much we paid for two nights. On the positive side, the bed was comfortable and the location is excellent, especially if you're visiting the Hammersmith Apollo. But overall, I left feeling disappointed and wouldn’t stay here again.
Stayed 2 nights in Oct 2025

10/10 Excellent

Laura

Travelled with family

Great location and enjoyed our stay

I was really impressed with the hotel. Location was excellent, less than 5 minutes from Hammersmith tube, close to the Eventim Apollo. Lots of places to eat near by. There was a fridge in the room, the staff were friendly and the room was clean. Beds were quite hard but not as bad as some I have stayed in. We felt safe walking back late from our concert. I would stay here again.
Stayed 1 night in Oct 2025

10/10 Excellent

Andrea

Travelled with group
Liked: Cleanliness, staff & service, property conditions & facilities
Everything was very good and the area of the hotel is very nice. You have restaurants and also transportation.
Stayed 2 nights in Sep 2025

10/10 Excellent

Alison

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Sep 2025

10/10 Excellent

Zaynab

Liked: Staff & service, property conditions & facilities, room comfort
Staff very friendly and good sound isolation
Stayed 1 night in Sep 2025

8/10 Good

Terence D

Liked: Cleanliness, staff & service, room comfort

2nd Stay at the Luma

I stayed at the Luma pre-Covid and was looking forward to staying there again. The staff are so nice and helpful. The rooms seem like they could use a little "updating". Nothing major, and certainly nothing that impeded my enjoyment of my holiday. Some of the switches in the room didn't seem to do anything. The wall between the desk and the bed was coming apart at the seams. The safe was locked when I got there, couldn't get it open. And it does seem that some things that used to be provided in the rooms are no longer available. Other than those items, it was a nice stay. The cleaning staff always had my room made up by the time I got back from my day's wanderings around London. Comfortable bed and pillows. Towels were quite nice, luxurious even. Shower worked great. Had a great stay and would stay at the Luma again.
Stayed 12 nights in Sep 2025

10/10 Excellent

Muskan

Stayed 2 nights in Sep 2025