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Now Now NoHo

2.0 star property
Hotel in New York, 9-minute walk to New York University

Photo gallery for Now Now NoHo

Lobby
Premium Sleeper Cabin
Reception
Front of property
Lobby

Reviews

8.4 out of 10
Very good

Popular amenities

  • Free Wi-Fi
  • Air-conditioning
  • 24/7 front desk

Explore the area

View map
338 Bowery, New York, NY, 10012
  • Place, Washington Square Park
    ‪6 min walk‬
  • Place, New York University
    ‪6 min walk‬
  • Place, 5th Avenue
    ‪9 min walk‬
  • Airport, New York, NY (LGA-LaGuardia)
    ‪33 min drive‬

Room options

View all photos for Premium Sleeper Cabin

Premium Sleeper Cabin

Premium Sleeper Cabin

10.0 out of 10
Exceptional
(1 review)

Highlights

Air conditioning
Heating
Bathrobes
Desk
  • Sleeps 1
  • 1 Single Bed

View all photos for Women + Now or Never Cabin

Women + Now or Never Cabin

Women + Now or Never Cabin

Highlights

Air conditioning
Heating
Bathrobes
Desk
  • Sleeps 1
  • 1 Single Bed

View all photos for Women + Sleeper Cabin

Room amenity

Women + Sleeper Cabin

9.6 out of 10
Exceptional
(7 reviews)

Highlights

Air conditioning
Heating
Bathrobes
Desk
  • Sleeps 1
  • 1 Single Bed

View all photos for ADA Sleeper Cabin

Desk, free WiFi, bed sheets

ADA Sleeper Cabin

10.0 out of 10
Exceptional
(1 review)

Highlights

Air conditioning
Heating
Bathrobes
Desk
  • Sleeps 1
  • 1 Single Bed

View all photos for Now or Never Sleeper Cabin

Desk, free WiFi, bed sheets

Now or Never Sleeper Cabin

Highlights

Air conditioning
Heating
Bathrobes
Desk
  • Sleeps 1
  • 1 Single Bed

View all photos for Cozy Sleeper Cabin

Desk, free WiFi, bed sheets

Cozy Sleeper Cabin

9.8 out of 10
Exceptional
(6 reviews)

Highlights

Air conditioning
Heating
Bathrobes
Desk
  • Sleeps 1
  • 1 Single Bed

View all photos for Premium Now or Never Cabin

Desk, free WiFi, bed sheets

Premium Now or Never Cabin

Highlights

Air conditioning
Heating
Bathrobes
Desk
  • Sleeps 1
  • 1 Single Bed

Accessible Sleeper Cabin

  • Sleeps 1

Female Sleeper Cabin

  • Sleeps 1

Now Or Never Sleeper Cabin

  • Sleeps 1

Premium Now Or Never Cabin

  • Sleeps 1

Cozy Sleeper Cabin

  • Sleeps 1

Women + Now Or Never Cabin

  • Sleeps 1

Premium Sleeper Cabin

  • Sleeps 1

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Exterior

Holiday Inn NYC - Lower East Side by IHG

Manhattan
  • Free Wi-Fi
  • Restaurant
  • Air-conditioning
  • Gym
4.3 out of 5, Excellent, 1,006 reviews
The price is NZ$182
includes taxes & fees
3 Feb - 4 Feb
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About the area

New York

At Now Now NoHo you'll be within just a 10-minute stroll of popular attractions like New York University and Washington Square Park. Highlights at this hotel include free in-room WiFi. .This smoke-free hotel offers free WiFi in public areas, a 24-hour front desk and express check-in. Additionally, you'll find express check-out. .With a stay at this Manhattan hotel, you'll be 0.9 km (0.5 mi) from 5th Avenue and 2.7 km (1.7 mi) from Empire State Building.

What's nearby

  • Washington Square Park - 6 min walk - 0.6 km
  • New York University - 6 min walk - 0.6 km
  • 5th Avenue - 9 min walk - 0.8 km
  • Bowery Ballroom - 9 min walk - 0.8 km
  • Union Square Park - 12 min walk - 1.1 km

Getting around

  • Bleecker St. Station - 3 min walk
  • New York 9th St. Station - 16 min walk
  • LaGuardia Airport (LGA) - 33 min drive

Restaurants

  • ‪Swift Hibernian Lounge - ‬2 min walk
  • ‪Phebe's - ‬2 min walk
  • ‪Fish Cheeks - ‬1 min walk
  • ‪Think Coffee - ‬1 min walk
  • ‪Sláinte - ‬2 min walk

About this property

Now Now NoHo

Hotel in New York, 9-minute walk to New York University
As a guest of Now Now NoHo, you'll find express check-in and express check-out. Public spaces have free WiFi.

This New York hotel is smoke free.

  • 180 guestrooms or units
  • Front desk (24 hours)
  • Express check-in
  • Express check-out
  • No smoking on site
Now Now NoHo offers 180 shared accommodations with air conditioning and complimentary bathrobes. Guests can surf the web using complimentary wireless Internet access. Guests have access to shared bathrooms. Housekeeping is provided on request.

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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • No on-site parking available

Conveniences

  • 24-hour front desk

Guest services

  • Housekeeping on request

Accessibility

  • No lift

More

  • Smoke-free property

Room amenities

Bedroom

  • Bedsheets provided

Bathroom

  • Detached shared bathroom
  • Dressing gowns
  • Towels provided

More

  • Air conditioning
  • Desk
  • Heating
  • Shared accommodation

Policies

Check-in

Check-in start time: 3:00 PM; check-in end time: anytime
Express check-in available
Minimum check-in age - 18

Check-out

Check-out before 11:00 AM
Express check-out available

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • No pets allowed

Children and extra beds

  • Children are welcome.
  • Rollaway/extra beds are not available.
  • Cots (infant beds) are not available.

Payment types

Important information

Fees

Guests will be asked to pay the following charges at the property:

  • Breakage deposit: USD 50 per stay

We've listed all charges provided to us by the property.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business or profession. No on-site parking is available. This property accepts Visa, Mastercard, American Express and Discover. Cash is not accepted. 

Property is also known as

Now Now NoHo Hotel
Now Now NoHo New York
Now Now NoHo Hotel New York

Frequently asked questions

Are there any beaches close to Now Now NoHo?

The closest beach to Now Now NoHo is Coney Island Beach (17.3 km).

Is there a free airport shuttle available at Now Now NoHo?

No, Now Now NoHo does not offer an airport shuttle service.

What time are check-in & check-out at Now Now NoHo?

Check-in begins at 3:00 PM. Check-out time is 11:00 AM.

Are pets allowed at Now Now NoHo?

No, pets are not allowed.

Now Now NoHo Reviews

Reviews

8.4

Very good

Rating 10 - Excellent. 418 out of 765 reviews
Rating 8 - Good. 165 out of 765 reviews
Rating 6 - Okay. 95 out of 765 reviews
Rating 4 - Poor. 44 out of 765 reviews
Rating 2 - Terrible. 43 out of 765 reviews

9.2/10

Cleanliness

9.0/10

Staff & service

8.4/10

Amenities

8.6/10

Property conditions & facilities

Reviews

10/10 Excellent

Michelle

Stayed 2 nights in Oct 2025

10/10 Excellent

Gianluca

Business traveller
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Everything was absolutely perfect,from the service of the staff trough the clean cabin and very comfy bed. I am so happy that I am booking again my trip next week,can’t wait to be there.
Stayed 1 night in Oct 2025

10/10 Excellent

Gelana

Stayed 1 night in Oct 2025

10/10 Excellent

Jahaira

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
My first solo trip and will definitely rebook again!!
Stayed 2 nights in Oct 2025

10/10 Excellent

ABDULLAH

Liked: Cleanliness, staff & service, amenities
Very decent place. Great for the price. Pods are nice.
Stayed 1 night in Oct 2025

6/10 Okay

Amy W

Rooms are too small and noisy.
Stayed 4 nights in Sep 2025

10/10 Excellent

Si Heng

Stayed 1 night in Oct 2025

8/10 Good

Richelle F, Honolulu

Stayed 3 nights in Oct 2025

10/10 Excellent

Audrey

Stayed 3 nights in Jul 2025

6/10 Okay

Austin

Liked: Cleanliness, amenities, property conditions & facilities
Staff was courteous and the room was clean. The other guests banging doors and talking loudly on the phone at 2am was annoying
Stayed 3 nights in Oct 2025

10/10 Excellent

Vincent

Stayed 2 nights in Oct 2025

10/10 Excellent

Elma

Liked: Cleanliness, amenities, property conditions & facilities
Even though the facilities were small, the amenities were nice
Stayed 3 nights in Jul 2025

8/10 Good

Madeline

Liked: Cleanliness, staff & service, property conditions & facilities
The accommodations themselves were exactly as advertised however the rules posted in each of the rooms were often not followed. People talking on the phone past 11pm in an area where no phone calls were allowed because everyone could hear everyone else, conversations held at night complaining about something in their room to staff on duty, music played out loud (especially in the early morning), don’t expect to be able to sleep in unless you utilize the earplugs and are a heavy sleeper. Now now is a place only for sleeping.
Stayed 6 nights in Oct 2025

10/10 Excellent

Angelica

Liked: Cleanliness, amenities, property conditions & facilities
Yes
Stayed 2 nights in Oct 2025

8/10 Good

ROY

Travelled with group
Liked: Cleanliness, staff & service, amenities
Pros: great neighborhood! Easy check in. Comfy bad. Great bed sheets! Cons: tiny rooms but if you bring your adventures spirit- it works!, hot water in the showers was an issue for me as I came after a party at 3am and took a cold shower In cold night. Showers are not cleaned during the day… I stayed for 3 nights and it was B++ experience. It makes you feel young that’s for sure!
Stayed 3 nights in Oct 2025

2/10 Terrible

Michael

Stayed 4 nights in Oct 2025

10/10 Excellent

Cody

Stayed 7 nights in Sep 2025

8/10 Good

Nicholas

Stayed 1 night in Oct 2025

6/10 Okay

saykal

Stayed 1 night in Oct 2025

6/10 Okay

YUNJEONG, Port Moody

Stayed 2 nights in Oct 2025

10/10 Excellent

Megan

Liked: Cleanliness, staff & service, property conditions & facilities
This place is really great for solo travel! The decor is cute, the price is reasonable, and it's cozy. The neighborhood is fun. While the following issues wouldn’t stop me from staying here again, I would warn anyone who is a light sleeper, claustrophobic, or has a wider or longer build (or is pregnant). The space is small, making it hard to turn around with a backpack on. The beds would probably not fit a taller person fully extended. Also, you can hear people showering or using the sink very easily since it has an open ceiling (and sometimes at 1 AM.). These are not complaints but helpful things to know! BUT fret not, they provide an eye pillow, earplugs, a white noise machine, and a comfy robe in each room. I will probably stay here again on future solo trips. Staff was also nice.
Stayed 2 nights in Oct 2025

6/10 Okay

David

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The lobby is excellent and modern chic very beautiful design. The whole property is excellent clean. My only thing I want to mention is that it’s a stall so you can hear other people talking and doors slamming if you are a light sleeper. The room is very small so it’s good for light travels. Overall the price I paid I just find it over priced.
Stayed 1 night in Oct 2025

10/10 Excellent

Maximo

Liked: Cleanliness, amenities, property conditions & facilities
Staff friendly!
Stayed 3 nights in Oct 2025

10/10 Excellent

Michael

Liked: Cleanliness, staff & service, property conditions & facilities
The Now Now Noho hotel was a good experience. I fairly enjoyed my stay at the hotel. The room was well kept, clean and organize everyday. The staff were the most friendly and provided satisfactory customer service. The hotel is perfect for a solo traveler. The rooms are small with a bed and a nightstand. The only concern was the shared public restrooms as it was slightly uncomfortable. There are multiple shower rooms and restrooms. However, it is shared with both genders. Overall, the hotel is a great choice for solo travelers.
Stayed 5 nights in Oct 2025

10/10 Excellent

Aniel

Stayed 3 nights in Oct 2025