New Road Hotel

4.0 star property
Family-friendly hotel with 24-hour front desk and coffee shop/cafe

Photo gallery for New Road Hotel

Warehouse X
Loft (Spa bath)
Serves breakfast, lunch and dinner
Loft, Hot Tub | Terrace/patio
Yoga

Reviews

8.6 out of 10
Excellent

Popular amenities

  • Bar
  • Housekeeping
  • 24/7 front desk
  • Air conditioning
  • Laundry
The current price is NZ$204
includes taxes & fees
25 Aug - 26 Aug

Explore the area

View map
103-107 New Road, London, England, E1 1HJ
  • Brick Lane
    ‪7 min walk‬
  • Tower of London
    ‪16 min walk‬
  • Tower Bridge
    ‪3 min drive‬
  • London (LHR-Heathrow)
    ‪44 min drive‬

Room options

Pocket Room

8.6 out of 10
Excellent
(11 reviews)

Highlights

Soundproofed
Air conditioning
Connecting rooms available
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
Eco-friendly toiletries
Hairdryer
  • 13 sq m
  • Sleeps 2
  • 1 Double Bed

Warehouse Twin

10.0 out of 10
Exceptional
(1 review)

Highlights

Soundproofed
Air conditioning
Connecting rooms available
Free cots/infant beds
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
Eco-friendly toiletries
  • 16 sq m
  • Sleeps 2
  • 2 Large Twin Beds

Loft, Hot Tub

10.0 out of 10
Exceptional
(1 review)

Highlights

Terrace
Soundproofed
Private outdoor hot tub
Air conditioning
Connecting rooms available
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
  • 16 sq m
  • Sleeps 2
  • 1 Double Bed

Loft (Spa bath)

Highlights

Furnished balcony
Soundproofed
Air conditioning
Connecting rooms available
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
Hairdryer
  • 14 sq m
  • Sleeps 2
  • 1 Double Bed

Loft, Terrace

Highlights

Terrace
Soundproofed
Air conditioning
Connecting rooms available
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
Eco-friendly toiletries
  • 14 sq m
  • City view
  • Sleeps 2
  • 1 Double Bed

Warehouse Family

Highlights

Soundproofed
Air conditioning
Connecting rooms available
Free cots/infant beds
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
Eco-friendly toiletries
  • 26 sq m
  • Sleeps 4
  • 1 Double Bed and 1 Large Twin Bed

Warehouse K

8.8 out of 10
Excellent
(24 reviews)

Highlights

Soundproofed
Air conditioning
Connecting rooms available
Free cots/infant beds
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
Eco-friendly toiletries
  • 14 sq m
  • Sleeps 3
  • 1 Double Bed

Warehouse X

9.0 out of 10
Wonderful
(6 reviews)

Highlights

Soundproofed
Air conditioning
Connecting rooms available
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
Eco-friendly toiletries
Hairdryer
  • 15 sq m
  • Sleeps 2
  • 1 King Bed

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About the area

London

A family-friendly stay in the heart of London awaits you at New Road Hotel. Within just a 10-minute stroll, you'll find East London Mosque and Brick Lane. Highlights at this hotel include a restaurant and in-room free WiFi. .The restaurant, Mr White's Chophouse, serves British cuisine and is open for breakfast, brunch, lunch and dinner. Bar is the hotel's own bar, serving drinks along with breakfast and brunch. 431 square feet (40 square metres) of event facilities include 2 meeting rooms and conference space, and other business amenities include coworking space. Added amenities include free Wi-Fi in public areas, a coffee shop/cafe and a snack bar/deli. On weekday mornings cooked-to-order breakfast is served between 6:30 AM and 10:00 AM. .With a stay at this 4-property class Tower Hamlets hotel, you'll be 1.8 km (1.1 mi) from Tower of London and 4.5 km (2.8 mi) from ABBA Arena.

What's nearby

  • Brick Lane - 7 min walk - 0.7 km
  • Tower of London - 16 min walk - 1.4 km
  • Tower Bridge - 3 min drive - 1.7 km
  • London Bridge - 5 min drive - 2.6 km
  • O2 Arena - 8 min drive - 5.7 km

Getting around

  • Whitechapel Underground Station - 4 min walk
  • Shadwell Station - 12 min walk
  • London (LCY-London City) - 23 min drive

Restaurants

  • ‪BEX COFFEE - ‬2 min walk
  • ‪Tayyabs - ‬1 min walk
  • ‪Needoo Grill - ‬1 min walk
  • ‪Zaza's - ‬2 min walk
  • ‪Whitechapel Fried Chicken - ‬3 min walk

About this property

New Road Hotel

Family-friendly hotel with 24-hour front desk and coffee shop/cafe
There's a restaurant on site, as well as a coffee shop/cafe and a snack bar/deli. You can enjoy a drink at the bar/lounge. Business amenities include 2 meeting rooms and coworking spaces.

WiFi is free in public spaces. Event space at this hotel measures 431 square feet (40 square metres) and includes conference space. A library, a vending machine, and an arcade/games room are also featured at the family-friendly New Road Hotel.

This 4-star London hotel is smoke free.

  • 80 guestrooms or units
  • Conference rooms
  • 431 sq ft of conference space
  • 40 sq. m of conference space
  • Deli
  • Conference space
  • Breakfast available (surcharge)
  • Coffee in lobby
  • Dry cleaning
  • Front desk (24 hours)
  • Express check-out
  • Staff members are multilingual
  • Storage area for luggage
  • Front desk safe
  • Tour and ticket information
  • Concierge
  • Games room or arcade
  • Pool or billiards table
  • Library
  • Television in lobby
  • Bellhop
  • Lift
  • No smoking on site
  • Bar or lounge
  • Dining venue
New Road Hotel offers 80 air-conditioned accommodations with a safe and a hairdryer. 49-inch flat-screen televisions come with cable channels.

Guests can surf the web using complimentary wireless Internet access. Additionally, rooms include free toiletries and blackout curtains. Hypo-allergenic bedding, an iron/ironing board and change of towels can be requested. Housekeeping is provided on a daily basis.

Languages

Arabic, Chinese (Mandarin), Dutch, English, Filipino, French, German, Greek, Hungarian, Italian, Portuguese, Spanish

Similar properties

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • No on-site parking available

Food and drink

  • Cooked-to-order breakfast available for a fee 6:30 AM to 10:00 AM on weekdays and 7:00 AM to 11:00 AM on weekends; GBP 16.95 for adults and GBP 16.95 for children
  • A bar/lounge
  • A coffee shop/cafe
  • A restaurant
  • Coffee and tea in common areas
  • Snack bar/deli

Restaurants on site

  • Bar
  • Cereal Grind Coffee Shop
  • Mr White's Chophouse

Things to do

  • Arcade/game room
  • Bicycle storage
  • Billiards/pool table
  • Library
  • TV in common areas

Family friendly

  • Arcade/game room
  • Snack bar/deli
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Luggage storage
  • Safe at front desk
  • Vending machine

Guest services

  • Change of bedsheets (on request)
  • Change of towels on request
  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Proposal/romance packages
  • Tour and ticket assistance

Business services

  • 2 meeting rooms
  • 431 square feet of conference space
  • Coworking space

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Bathroom emergency pull cord
  • Grab bar near toilet
  • Lift
  • Low-height counter and sink
  • Raised toilet seat
  • Stair-free path to entrance
  • Well-lit path to entrance
  • Wheelchair accessibility
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible lounge
  • Wheelchair-accessible path to lift
  • Wheelchair-accessible public bathroom
  • Wheelchair-accessible registration desk
  • Wheelchair-accessible restaurant

More

  • At least 80% lighting from LEDs
  • Banquet hall
  • Comprehensive food waste policy
  • Comprehensive recycling policy
  • Double-glazed windows
  • Eco-friendly cleaning products used
  • Locally-owned and organised tours and activities
  • Rooftop garden
  • Smoke-free property
  • Vegan dining options
  • Vegetarian breakfast available
  • Vegetarian dining options

Room amenities

Bedroom

  • Bedsheets provided
  • Blackout drapes
  • Hypo-allergenic bedding

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Towels provided

Entertainment

  • 49-inch flat-screen TV with cable channels

Food and drink

  • Champagne service

More

  • Air conditioning
  • Bulk dispensers for toiletries
  • Connecting rooms available
  • Desk
  • Eco-friendly toiletries
  • Electrical adapters
  • Energy-saving switches in guestrooms
  • Iron/ironing board on request
  • Laptop workspace
  • LED lighting
  • Recycling
  • Safe
  • Soundproofed rooms
  • Water-efficient toilets

Policies

Check-in

Check-in start time: 3:00 PM; check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Contactless check-in and check-out are available
Minimum check-in age - 18

Check-out

Check-out before 11 AM
Contactless check-out
Late check-out subject to availability
A late check-out fee will be charged
Express check-out available

Special check-in instructions

Guests will receive an email within 72 hours before arrival with check-in instructions; front desk staff will greet guests on arrival at the property

Access methods

Staffed front desk

Pets

  • No pets allowed, but service animals are welcome

Children and extra beds

  • Children are welcome.
  • Kids stay free! One child 2 years old or younger stays free when using existing bedding.
  • Rollaway/extra beds are available for GBP 40.0 per night.

Payment types

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for cooked-to-order breakfast: from approximately GBP 16.95 for adults and from GBP 16.95 for children
  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)
  • Rollaway bed fee: GBP 40.0 per night

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards and mobile payments; cash is not accepted
Mobile payment options include: Google Pay and Apple Pay
Cashless transactions are available
This property uses eco-friendly cleaning products
Safety features at this property include a fire extinguisher, a smoke detector, a security system, a first aid kit and window guards
This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children; if you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business or profession. This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children. If you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room. No on-site parking is available. This property accepts Visa, Mastercard, American Express, debit cards, mobile payments, Google Pay and Apple Pay. Cash is not accepted. This property uses eco-friendly cleaning products. For guests' safety, the property includes a fire extinguisher, a smoke detector, a security system, a first aid kit and window guards in all accommodation. Cashless payment methods are available for all transactions.

We should mention

  • One child aged 2 years old or younger stays free in the same room as the parent or guardian when using existing bedding.
  • Connecting/adjoining rooms are subject to availability and can be requested by contacting the property at the number on your booking confirmation.
  • This property welcomes guests of all sexual orientations and gender identities (LGBTQ+ friendly).

Property is also known as

New Road Hotel London
New Road London
New Road Hotel Hotel
New Road Hotel London
New Road Hotel Hotel London

Frequently asked questions

What is the cancellation policy at New Road Hotel?

New Road Hotel offers free cancellation on select room rates. Check out the cancellation policy for more info.

How much does it cost to stay at New Road Hotel?

As of 17 Aug 2025, prices found for a 1-night stay for 2 adults at New Road Hotel on 25 Aug 2025 start from NZ$203.69, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Is New Road Hotel family-friendly?

You bet! With amenities such as children's meals and an arcade, it's no surprise that New Road Hotel is a hit with families.

Does New Road Hotel serve breakfast?

Yeah, cooked-to-order brekkie is available on weekdays from 6:30 AM to 10:00 AM and on weekends from 7:00 AM to 11:00 AM.

Is there a free airport shuttle available at New Road Hotel?

No, New Road Hotel does not offer an airport shuttle service.

Is there a bar or restaurant at New Road Hotel?

Yep, they've got a lounge bar and an onsite restaurant that serves British cuisine. Pre dinner cocktails anyone?

What time are check-in & check-out at New Road Hotel?

Check-in begins at 3:00 PM. Check-out time is 11 AM.

Are pets allowed at New Road Hotel?

No, only service animals are allowed.

New Road Hotel Reviews

Reviews

8.6

Excellent

Rating 10 - Excellent. 518 out of 1000 reviews
Rating 8 - Good. 308 out of 1000 reviews
Rating 6 - Okay. 108 out of 1000 reviews
Rating 4 - Poor. 38 out of 1000 reviews
Rating 2 - Terrible. 28 out of 1000 reviews

9.2/10

Cleanliness

9.0/10

Staff & service

8.4/10

Amenities

8.8/10

Property conditions & facilities

8.4/10

Eco-friendliness

Reviews

10/10 Excellent

Matt

Stayed 1 night in May 2025

8/10 Good

Verified traveller

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Shame about the staff!

Modern, comfortable and clean. Staff training needed especially on reception. Hardly warm and attentive. When delivery man is more important than client checking in, you know you have a problem. Interaction was indifferent. Restaurant served hot tasty food but spoiled by overly loud waiting staff jabbering on about their social lives.
Stayed 1 night in May 2025

10/10 Excellent

Afia

Stayed 1 night in May 2025

10/10 Excellent

Hannah L

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

A new favorite of mine

I don't usually stay in the Whitechapel area but I thought I'd give it a try. I love the modern feel and yet staying true to the roots of the former textile factory. Great staff and service. Love the Yoga rooftop facility - plus each floor has coffee machines. I'll definitely stay again.
Stayed 1 night in May 2025

10/10 Excellent

Mary, Tucson

Travelled with partner, Travelled with group
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
What I’ve liked most are the kind, helpful staff. Our roomis clean & comfortable. Breakfast was good.
Stayed 1 night in May 2025

10/10 Excellent

melanie

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Nice boutique hotel in vibrant local neighborhood. I would definitely stay here again
Stayed 1 night in May 2025

6/10 Okay

Verified traveller

Travelled with group
Liked: Cleanliness, staff & service

Ok if you don’t mind constant noise

The hotel itself was lovely, as were the staff however the rooms are extremely poorly sound insulated from not only other rooms but the outside too. It was noisy… Constantly. All day, all night. And a road cleaner comes at 1am every day and it sounds like you’re going to be abducted by aliens.
Stayed 4 nights in May 2025

8/10 Good

Ian

Pretty good
Stayed 3 nights in Mar 2025

8/10 Good

Ian

Liked: Cleanliness, staff & service, amenities
Pretty good
Stayed 4 nights in Mar 2025

10/10 Excellent

Anthony

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Apr 2025

8/10 Good

Richard

Liked: Cleanliness, staff & service, room comfort
Stayed 3 nights in Feb 2025

2/10 Terrible

Rebecca

Stayed 1 night in Apr 2025

10/10 Excellent

Gail

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Lovely hotel

Stayed 2 nights in Apr 2025

10/10 Excellent

Adrian

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I stayed 3 night ( Sun-Wed ) In Warehouse K was nice and quite a bit cold one night but there was a electric radiator in the room so that solved the problem. Very friendly reception staff specially Olena who checked me in and checked me out , also stored my luggage after the check out as I needed a bit more time to see the Tower Bridge. The area is also perfect you have busses that i recommend rather then going underground , for the views , and 10 min walk to centre, I recommend you take it early in the morning as traffic will get really busy or walk its not far. See you guys soon.
Stayed 3 nights in Apr 2025

10/10 Excellent

Shahiba

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Good stay as always.
Stayed 1 night in Apr 2025

10/10 Excellent

Jules

Travelled with group
Liked: Cleanliness, property conditions & facilities
Newly appointed so caught it at their best. The breakfast was expensive @£19.95. It was delicious but thought it more worthy of a £15 price tag. The continental buffet was only pastries and toast, no sign of meats and cheeses - necessary protein content.
Stayed 2 nights in Apr 2025

4/10 Poor

Lynn

Liked: Cleanliness
Stayed 1 night in Apr 2025

10/10 Excellent

Shahiba

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Easily accessible to central, good transport options, loads of halal food everywhere.
Stayed 2 nights in Apr 2025

8/10 Good

Verified traveller

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Apr 2025

8/10 Good

David

Liked: Staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Mar 2025

8/10 Good

Manus

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 3 nights in Dec 2024

10/10 Excellent

Harry

Stayed 1 night in Mar 2025

10/10 Excellent

Christine

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Quirky and cozy hotel is a great find.

A great find. The quirky and cozy hotel close to the Whitechapel tube station made a great base for exploring the city. The reception staff were friendly and helpful and the room was a good size - unlike some of the branded budget hotels I have stayed in recently - and the bed was comfortable. The only minor complaint is I missed having a kettle in my room - the tea/coffee machine on my floor was out of order making it less convenient. I can also understand concerns about the frosted glass panels around the toilet wouldn't offer much privacy when sharing a room. Overall, I am very happy with my stay and will book again next time I'm in London.
Stayed 2 nights in Mar 2025

10/10 Excellent

Sharon

Liked: Cleanliness, staff & service, property conditions & facilities
Very clean hotel and rooms. Friendly and helpful staff. Super close to transportation - underground and buses.
Stayed 2 nights in Mar 2025

10/10 Excellent

stuart

Business traveller
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Fantastic. Great customer service
Stayed 1 night in Jan 2025