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New Road Hotel

4.0 star property
Family-friendly hotel with 24-hour front desk and coffee shop/cafe

Photo gallery for New Road Hotel

Warehouse X
Property preview
Loft (Spa bath)
Yoga
Serves breakfast, lunch and dinner

Reviews

8.6 out of 10
Excellent

Popular amenities

  • Bar
  • Housekeeping
  • 24/7 front desk
  • Air conditioning
The current price is NZ$231
includes taxes & fees
26 Oct - 27 Oct

Explore the area

View map
103-107 New Road, London, England, E1 1HJ
  • Place, Brick Lane
    ‪7 min walk‬
  • Place, Tower of London
    ‪14 min walk‬
  • Place, Tower Bridge
    ‪3 min drive‬
  • Airport, London (LHR-Heathrow)
    ‪45 min drive‬

Room options

View all photos for Warehouse K

Warehouse K

Warehouse K

8.8 out of 10
Excellent
(25 reviews)

Highlights

Soundproofed
Air conditioning
Connecting rooms available
Free cots/infant beds
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
Rainfall showerhead
  • 14 sq m
  • Sleeps 3
  • 1 Double Bed

View all photos for Pocket Room

Pocket Room

Pocket Room

8.6 out of 10
Excellent
(12 reviews)

Highlights

Soundproofed
Air conditioning
Connecting rooms available
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
Rainfall showerhead
Private bathroom
  • 13 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Warehouse X

Warehouse X

Warehouse X

9.0 out of 10
Wonderful
(6 reviews)

Highlights

Soundproofed
Air conditioning
Connecting rooms available
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
Rainfall showerhead
Private bathroom
  • 15 sq m
  • Sleeps 2
  • 1 King Bed

View all photos for Loft, Terrace

Loft, Terrace

Loft, Terrace

Highlights

Furnished balcony
Soundproofed
Air conditioning
Connecting rooms available
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
Rainfall showerhead
  • 14 sq m
  • City view
  • Sleeps 2
  • 1 Double Bed

View all photos for Warehouse Family

Warehouse Family

Warehouse Family

Highlights

Soundproofed
Air conditioning
Connecting rooms available
Free cots/infant beds
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
Rainfall showerhead
  • 26 sq m
  • Sleeps 4
  • 1 Double Bed and 1 Large Twin Bed

View all photos for Warehouse Twin

Warehouse Twin

Warehouse Twin

10.0 out of 10
Exceptional
(1 review)

Highlights

Soundproofed
Air conditioning
Connecting rooms available
Free cots/infant beds
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
Rainfall showerhead
  • 16 sq m
  • Sleeps 2
  • 2 Large Twin Beds

View all photos for Loft (Spa bath)

Loft (Spa bath)

Loft (Spa bath)

Highlights

Furnished balcony
Soundproofed
Air conditioning
Connecting rooms available
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
Hairdryer
  • 14 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Loft, Hot Tub

Loft, Hot Tub | Terrace/patio

Loft, Hot Tub

10.0 out of 10
Exceptional
(1 review)

Highlights

Furnished balcony
Soundproofed
Private outdoor hot tub
Air conditioning
Connecting rooms available
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
  • 16 sq m
  • Sleeps 2
  • 1 Double Bed

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About the area

London

A family-friendly stay in the heart of London awaits you at New Road Hotel. Within just a 10-minute stroll, you'll find East London Mosque and Brick Lane. Highlights at this hotel include a restaurant and in-room free WiFi. .The restaurant, Mr White's Chophouse, serves British cuisine and is open for breakfast, brunch, lunch and dinner. Bar is the hotel's own bar, serving drinks along with breakfast and brunch. 431 square feet (40 square metres) of event facilities include 2 meeting rooms and conference space, and other business amenities include coworking space. Added amenities include free Wi-Fi in public areas, a coffee shop/cafe and a snack bar/deli. On weekday mornings cooked-to-order breakfast is served between 6:30 AM and 10:00 AM. .With a stay at this 4-property class Tower Hamlets hotel, you'll be 1.8 km (1.1 mi) from Tower of London and 4.5 km (2.8 mi) from ABBA Arena.

What's nearby

  • Brick Lane - 7 min walk - 0.7 km
  • Tower of London - 14 min walk - 1.2 km
  • Tower Bridge - 3 min drive - 1.7 km
  • London Bridge - 5 min drive - 2.6 km
  • O2 Arena - 8 min drive - 5.7 km

Getting around

  • Whitechapel Underground Station - 4 min walk
  • Shadwell Station - 12 min walk
  • London (LCY-London City) - 23 min drive

Restaurants

  • ‪BEX COFFEE - ‬2 min walk
  • ‪Tayyabs - ‬1 min walk
  • ‪Ponchokhana - ‬3 min walk
  • ‪Zaza's - ‬2 min walk
  • ‪Needoo Grill - ‬1 min walk

About this property

New Road Hotel

Family-friendly hotel with 24-hour front desk and coffee shop/cafe
There's a restaurant on site, as well as a coffee shop/cafe and a snack bar/deli. You can enjoy a drink at the bar/lounge. Business amenities include 2 meeting rooms and coworking spaces.

WiFi is free in public spaces. Event space at this hotel measures 431 square feet (40 square metres) and includes conference space. A library, a vending machine, and an arcade/games room are also featured at the family-friendly New Road Hotel.

This 4-star London hotel is smoke free.

  • 80 guestrooms or units
  • Conference rooms
  • 431 sq ft of conference space
  • 40 sq. m of conference space
  • Deli
  • Conference space
  • Breakfast available (surcharge)
  • Coffee in lobby
  • Dry cleaning
  • Front desk (24 hours)
  • Express check-out
  • Staff members are multilingual
  • Storage area for luggage
  • Front desk safe
  • Tour and ticket information
  • Concierge
  • Games room or arcade
  • Pool or billiards table
  • Library
  • Television in lobby
  • Bellhop
  • Lift
  • No smoking on site
  • Bar or lounge
  • Dining venue
New Road Hotel offers 80 air-conditioned accommodations with a safe and a hairdryer. 49-inch flat-screen televisions come with cable channels.

Guests can surf the web using complimentary wireless Internet access. Additionally, rooms include free toiletries and blackout curtains. Hypo-allergenic bedding, an iron/ironing board and change of towels can be requested. Housekeeping is provided on a daily basis.

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  • Air conditioning
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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • No on-site parking available

Food and drink

  • Cooked-to-order breakfast available for a fee 6:30 AM to 10:00 AM on weekdays and 7:00 AM to 11:00 AM on weekends; GBP 16.95 for adults and GBP 16.95 for children
  • A bar/lounge
  • A coffee shop/cafe
  • A restaurant
  • Coffee and tea in common areas
  • Snack bar/deli

Restaurants on site

  • Bar
  • Cereal Grind Coffee Shop
  • Mr White's Chophouse

Things to do

  • Arcade/game room
  • Bicycle storage
  • Billiards/pool table
  • Library
  • TV in common areas

Family friendly

  • Arcade/game room
  • Snack bar/deli
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Luggage storage
  • Safe at front desk
  • Vending machine

Guest services

  • Change of bedsheets (on request)
  • Change of towels on request
  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Proposal/romance packages
  • Tour and ticket assistance

Business services

  • 2 meeting rooms
  • 431 square feet of conference space
  • Coworking space

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Bathroom emergency pull cord
  • Grab bar near toilet
  • Lift
  • Low-height counter and sink
  • Raised toilet seat
  • Stair-free path to entrance
  • Well-lit path to entrance
  • Wheelchair accessibility
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible lounge
  • Wheelchair-accessible path to lift
  • Wheelchair-accessible public bathroom
  • Wheelchair-accessible registration desk
  • Wheelchair-accessible restaurant

More

  • At least 80% lighting from LEDs
  • Banquet hall
  • Comprehensive food waste policy
  • Comprehensive recycling policy
  • Double-glazed windows
  • Eco-friendly cleaning products used
  • Locally-owned and organised tours and activities
  • Rooftop garden
  • Smoke-free property
  • Vegan dining options
  • Vegetarian breakfast available
  • Vegetarian dining options

Room amenities

Bedroom

  • Bedsheets provided
  • Blackout drapes
  • Hypo-allergenic bedding

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Towels provided

Entertainment

  • 49-inch flat-screen TV with cable channels

Food and drink

  • Champagne service

More

  • Air conditioning
  • Bulk dispensers for toiletries
  • Connecting rooms available
  • Desk
  • Eco-friendly toiletries
  • Electrical adapters
  • Energy-saving switches in guestrooms
  • Iron/ironing board on request
  • Laptop workspace
  • LED lighting
  • Recycling
  • Safe
  • Soundproofed rooms
  • Water-efficient toilets

Policies

Check-in

Check-in start time: 3:00 PM; check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Contactless check-in and check-out are available
Minimum check-in age - 18

Check-out

Check-out before 11 AM
Contactless check-out
Late check-out subject to availability
A late check-out fee will be charged
Express check-out available

Special check-in instructions

Guests will receive an email within 72 hours before arrival with check-in instructions; front desk staff will greet guests on arrival at the property

Access methods

Staffed front desk

Pets

  • No pets allowed, but service animals are welcome

Children and extra beds

  • Children are welcome.
  • Kids stay free! One child 2 years old or younger stays free when using existing bedding.
  • Rollaway/extra beds are available for GBP 40.0 per night.

Payment types

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for cooked-to-order breakfast: from approximately GBP 16.95 for adults and from GBP 16.95 for children
  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)
  • Rollaway bed fee: GBP 40.0 per night

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards and mobile payments; cash is not accepted
Mobile payment options include: Google Pay and Apple Pay
Cashless transactions are available
This property uses eco-friendly cleaning products
Safety features at this property include a fire extinguisher, a smoke detector, a security system, a first aid kit and window guards
This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children; if you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business or profession. This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children. If you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room. No on-site parking is available. This property accepts Visa, Mastercard, American Express, debit cards, mobile payments, Google Pay and Apple Pay. Cash is not accepted. This property uses eco-friendly cleaning products. For guests' safety, the property includes a fire extinguisher, a smoke detector, a security system, a first aid kit and window guards in all accommodation. Cashless payment methods are available for all transactions.

We should mention

  • One child aged 2 years old or younger stays free in the same room as the parent or guardian when using existing bedding.
  • Connecting/adjoining rooms are subject to availability and can be requested by contacting the property at the number on your booking confirmation.
  • This property welcomes guests of all sexual orientations and gender identities (LGBTQ+ friendly).

Property is also known as

New Road Hotel London
New Road London
New Road Hotel Hotel
New Road Hotel London
New Road Hotel Hotel London

Frequently asked questions

What is the cancellation policy at New Road Hotel?

New Road Hotel offers free cancellation on select room rates. Check out the cancellation policy for more info.

How much does it cost to stay at New Road Hotel?

As of 19 Oct 2025, prices found for a 1-night stay for 2 adults at New Road Hotel on 26 Oct 2025 start from NZ$230.90, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Is New Road Hotel family-friendly?

You bet! With amenities such as children's meals and an arcade, it's no surprise that New Road Hotel is a hit with families.

Does New Road Hotel serve breakfast?

Yeah, cooked-to-order brekkie is available on weekdays from 6:30 AM to 10:00 AM and on weekends from 7:00 AM to 11:00 AM.

Is there a free airport shuttle available at New Road Hotel?

No, New Road Hotel does not offer an airport shuttle service.

Is there a bar or restaurant at New Road Hotel?

Yep, they've got a lounge bar and an onsite restaurant that serves British cuisine. Pre dinner cocktails anyone?

What time are check-in & check-out at New Road Hotel?

Check-in begins at 3:00 PM. Check-out time is 11 AM.

Are pets allowed at New Road Hotel?

No, only service animals are allowed.

New Road Hotel Reviews

Reviews

8.6

Excellent

Rating 10 - Excellent. 520 out of 1003 reviews
Rating 8 - Good. 311 out of 1003 reviews
Rating 6 - Okay. 107 out of 1003 reviews
Rating 4 - Poor. 37 out of 1003 reviews
Rating 2 - Terrible. 28 out of 1003 reviews

9.2/10

Cleanliness

9.0/10

Staff & service

8.4/10

Amenities

8.8/10

Property conditions & facilities

8.4/10

Eco-friendliness

Reviews

6/10 Okay

Chynell

Disliked: Amenities
There was no where to unpack my beginnings, and only 3 hangers in the room. I had to literally live out of ny suitcase for 4 days. And just no room anenities to do anything. I understand how they are trying to sace space and money BUT having one iron and ironing board for the entire hotel to use is a bit rediculous. No tea kettle in the room!!!! Its London for crying out loud. Coffee and tea station on each floor with only instant cofee.
Stayed 3 nights in Jul 2025

10/10 Excellent

Neil

Stayed 1 night in Jun 2025

6/10 Okay

Yvonne

Stayed 1 night in Jun 2025

10/10 Excellent

Richard

Business traveller
Liked: Cleanliness, property conditions & facilities, room comfort

Recommended

Great staff, always welcoming, friendly and helpful.
Stayed 2 nights in Jun 2025

2/10 Terrible

andrew

Stayed 1 night in May 2025

10/10 Excellent

Clive

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Jun 2025

10/10 Excellent

Richard

Business traveller
Liked: Cleanliness, property conditions & facilities, room comfort

Recommended

I have stayed in this hotel on many occasions and it never disappoints. Lovely spacious rooms and friendly staff.
Stayed 3 nights in Jun 2025

8/10 Good

Jennifer

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Rooms are small and do not have anywhere to really store tour clothes. All there had was 5 hangers and no drawers. The bathroom also had nowhere to put shampoo and orher shower necessities. However, the staff were fabulous, the AC worked great andnauper convenient to multiple underground lines
Stayed 5 nights in Jun 2025

8/10 Good

Niki

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Good hotel well located

Stayed 1 night in Mar 2025

8/10 Good

Emma

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Me and my husband stayed for 1-night in the hot tub room 402. The room is very small and basic but has everything you need. The hot tub on the roof was over lovely however, the best view is covered by a large grey panel. The hot tub didn’t all work, which I would have expected for the price we paid for the room for 1-night. Check-in was easy and the staff were very friendly and helpful. As a stay for one-night it was great but not for any longer.
Stayed 1 night in Jun 2025

6/10 Okay

Cecilia

Travelled with family
Liked: Cleanliness
not sure why the toilet is in the shower but the water overflowed into the room...doesnt make sense.
Stayed 6 nights in Jun 2025

10/10 Excellent

John

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
We are so glad we stayed at the New Road Hotel in Whitechapel. The hotel was conveniently located between two subway stations. Our terrace room was comfortable and clean. The area around the hotel is so interesting and we are glad we got to explore it.
Stayed 5 nights in Jun 2025

10/10 Excellent

pauline

Stayed 1 night in Jun 2025

8/10 Good

Gorete

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Enjoyed the stay and the staff were great.
Stayed 2 nights in Jun 2025

10/10 Excellent

Lela

Liked: Cleanliness, property conditions & facilities, room comfort
It was a great stay. Definitely will book again
Stayed 1 night in Jun 2025

6/10 Okay

James

Travelled with partner
Liked: Cleanliness
Disliked: Staff & service
Great fit out, although some issues with the bathroom setup. The staff while sort of friendly need a lot more training in the basics of hospitality, the breakfast offering needs work. The location in Whitechapel for those not familiar with it is an interesting area that is quite stark when you arrive at Whitechapel station. The amenities in Whitechapel especially the supermarkets leave a lot to be desired, but a short distance away about 1km is Shoreditch/Algate which has some of London best up and coming restaurants.
Stayed 4 nights in May 2025

10/10 Excellent

Richard

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great value, super engaging staff. Highly recommended.
Stayed 3 nights in Jun 2025

6/10 Okay

Verified traveller

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Nice room but very noisy

Room was great, staff friendly but it was very loud at night. I chose the room as it said it was soundproofed but the window is not soundproofed so we didn’t sleep well because of the noises of traffic, sirens and people outside.
Stayed 1 night in May 2025

10/10 Excellent

Jane

Travelled with family
Liked: Cleanliness, amenities, property conditions & facilities
Modern, quirky hotel well connected with tube station a short walk away.
Stayed 2 nights in May 2025

8/10 Good

Richard

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
It's a good experience overall. The staff are excellent, the location is great, the rooms are well designed and the integral shower and facilities are very modern and efficient. On the downside the bedrooms are two warm and there are no tea/coffee making facilities altho there are free coffee and tea machines on each floor. The in house restaurant is ok altho I find the menu too limited and most options very expensive as are the drinks at the bar. The room cost are very variable and most weeks it is too costly for me to stay on my limited budget so I opt for a Travelodge instead. Overall tho well deserving of 4+ stars.
Stayed 2 nights in May 2025

8/10 Good

Nigel

Liked: Cleanliness, property conditions & facilities, room comfort
The New Road is a great little hotel in a good location, about a 5 minute walk from Whitechapel tube station, which connects to the Elizabeth Line. The area itself is a rich multicultural part of the city with many different types of restaurants, including Ethiopian, Persian and Bangladeshi. It's also only a short walk (20 mins) to Spitalfields market and Brick Lane, where you can get an evening wider range of food. The room I stayed in, a Warehouse K, was small, but clean and very comfy. The air con was great and the windows opened too. The room facing the back was quiet and we slept well. The bar was good, and the two for £15 on cocktails was a good deal. We didn't eat there so can't comment on food. The downsides are the room amenities. There are 3 hangers for clothes and that's all. There are no shelves or drawers, so we lived out of our suitcases for two days. There's no kettle, and the free tea and coffee available on each floor in a games room or Library area is pretty awful stuff from a machine. Finally, the staff. While they work hard, they're just not that friendly and welcoming. I felt like I was an inconvenience on more than one occasion! That said, this wouldn't deter me as the positives, especially if the hotel is at a good price, far outweigh the negatives.
Stayed 2 nights in May 2025

6/10 Okay

John

Stayed 2 nights in May 2025

10/10 Excellent

Verified traveller

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in May 2025

8/10 Good

Julie, Montreal

Liked: Cleanliness, amenities, property conditions & facilities
Stayed 5 nights in May 2025

10/10 Excellent

Matt

Stayed 1 night in May 2025